# Sell commercial EV charging and charge point leads.

Yes. AceLeads buys commercial EV charging and charge point enquiries from independent lead generators across the UK. Send the site, the number of bays, the existing supply position and the consent trail, we accept or reject within 48 hours, and every accepted lead pays a fixed fee rather than a share of what the installer earns later. Commercial only: domestic home charger enquiries are rejected.

Workplaces, depots, retail and hospitality car parks, estates and forecourts scoping charge points. It is the grid connection rather than the charger that decides what one of these projects is worth, so the supply detail has to be on the lead before we can pay for it.

## What we accept

- A named decision maker at a UK trading business, landlord or fleet operator: owner, director, or a facilities, estates, energy, fleet or property manager.
- The site address with a full postcode. Not a registered office, not a town, not “sites nationwide”.
- A working UK phone number and a deliverable email address. We check both before a fee is due.
- Site type: workplace car park, fleet or last-mile depot, retail or hospitality car park, forecourt, housing or commercial estate, or public land.
- How many charge points they want now, and any later phase they already have in mind.
- Existing supply capacity in kVA and whether the supply is single or three phase, where the enquirer knows it. “Not known” recorded on the form is an answer. A blank field is not.
- Whether a DNO connection application has been made, and roughly how far it has got.
- Charger type under consideration, AC fast posts or DC rapid, and the use case: staff, fleet, customer or public access.
- Site ownership, or the landlord consent position where the site is leased.
- Timeframe, and whether a budget is approved or still being scoped.
- Consent evidence: the form URL, the exact wording shown, the IP address, the user agent and the timestamp.

## Who buys these leads

The buyers on this brief are EV infrastructure installers, commercial electrical contractors, energy consultancies and ESCOs, and forecourt and destination charging operators working UK sites, and the postcode areas they are short in move from week to week.

## What we reject

Read this before you build the campaign. Charge point enquiries are easy to generate and easy to generate badly, and everything below looks like an EV charging lead without being one a contractor can quote. Every rejection carries a code from a published, closed list, so you always know which one it was, and a rejected lead stays yours.

## Rejection reasons in full

- **Domestic home charger installs** - A homeowner pricing a wallbox on a driveway is out of scope however complete the data is, and so is a flat with allocated parking, a landlord fitting one unit for one tenant, or a driver chasing help towards a home charge point. Domestic charging is not a brief we run, so that traffic is better split at your form than rejected afterwards.
- **Nothing at all about the supply** - No capacity, no phase, no DNO position, and no field on the form where the enquirer could have said they did not know. Without any of it there is nothing to separate a board upgrade with load management from a reinforcement project needing an ICP and a long programme, and that difference is most of what the job is worth. An honest “not known” is accepted. A form that never asked is not.
- **A contact with no authority over the site or the supply** - A tenant in a leased unit with no landlord named and no consent to alter, an employee lobbying for chargers in a car park their employer does not control, or a driver asking about a site they only visit. Charge points are fixed to somebody’s ground and fed from somebody’s supply. Name the person who can approve a survey on both.
- **Hardware shopping and single-bay curiosity** - Someone pricing a unit to fit themselves, comparing charger brands, or asking about back-office and payment software with no installation behind it. The same goes for one post in a staff car park with no second phase behind it. The buyers here are contractors quoting installations, not distributors, and a single socket does not carry the cost of the site visit.
- **A site we cannot place** - No postcode, the accountant’s address given as the registered office, a franchise head office instead of the site with the parking, or “multiple sites nationwide” with none of them named. Briefs are bought by postcode area, and a connection question cannot be answered about a site nobody can locate.
- **Grant hunting, feasibility and tender collection** - Enquirers asking what public funding might be available for charge points, consultants and students gathering market information, net zero reporting with no budget behind it, and procurement teams who need a third quote for a contract already awarded. Intent has to be dated and funded, not curious.
- **Recycled, co-registered or incentivised enquiries** - A duplicate of an enquiry already submitted, by you or by another affiliate, inside the dedupe window on our lead standards page. Also scraped directory records, prize draw and free-gift entries, and any lead whose consent wording never mentioned charge points or the works. Screening runs on normalised phone and email, and a consent trail that does not match the enquiry fails on its own.

## What moves an EV charging fee

Every accepted lead is paid at the raw tier or the qualified tier, and both figures are published on the what we pay page, indicative and subject to postcode and volume. In this vertical the tier is decided almost entirely by what your form asks about the site, because that is what a contractor needs before they can price anything. Four things move it.

## What moves a lead up a tier

- **The supply position, in writing** - Capacity in kVA, single or three phase, and whether a DNO application has gone in and how far it has got. This is the strongest qualifier on the brief and usually the one thing that lifts a lead from the raw tier to the qualified one, because it is what tells the buyer whether they are quoting an installation or a connection.
- **Bays now, and bays later** - One post and a depot full of vans arrive as the same lead when nobody records the number, and the smaller of the two sets the price. Capture what the site wants today and what it expects to need after the next phase.
- **Authority over the ground** - An owner, director, or estates, facilities or fleet manager who can authorise a survey and a supply upgrade is worth materially more than a named employee at the same address. Where the site is leased, the landlord consent position moves the lead on its own.
- **Scope beyond the chargers** - Solar, battery storage, a car park canopy or wider electrical works scoped alongside the charge points raise the value of the project and the fee with it. Flag what was actually asked for rather than filing everything as charging.

## Payment terms

- **Decision** - Within 48 hours of submission
- **First payment** - Within 14 days of your first accepted lead
- **After that** - Every Friday, for everything accepted up to the previous Sunday
- **Payment method** - Bank transfer (BACS). We raise the self-billed invoice, so there is nothing to chase.
- **Clawback** - Once we accept a lead it is ours. We never claw back an accepted lead because a buyer did not convert it. We reverse a payment only for proven fraud, a proven duplicate, or a consent failure.

## Requirements that apply to every lead

- Capture pages must meet UK GDPR and PECR standards. Specific, informed, freely given consent, a real privacy notice, no pre-ticked or bundled permissions, and AceLeads or a clearly described category of recipient named at the point of capture. Consent evidence travels with every lead: timestamp, IP, page URL and the exact wording shown. Capture pages are audited before the first lead is accepted.
- Every lead is verified before it counts. Contact details are checked, duplicates are caught across all affiliates rather than just your own, and known junk patterns are filtered automatically. Leads that fail verification are rejected with a named reason and are not paid for.

## Frequently asked questions

### Do you buy domestic home charger leads?

No. This brief is commercial only: workplaces, depots, retail and hospitality car parks, estates, forecourts and public sites. A homeowner pricing a driveway wallbox is rejected as out of scope even when the data is perfect, so it pays to split domestic and commercial at the form rather than at the decision.

### How much do you pay for an EV charging lead?

A fixed fee for every lead we accept, at one of two tiers: the raw rate for a lead that meets the acceptance standards, and a higher qualified rate when it carries the site and supply detail named in this brief as well. The current figures are published in full on the what we pay page, and like every published rate in this market they are indicative, subject to postcode and volume. We do not pay a share of what the installer earns afterwards.

### What makes an EV charging lead qualified rather than raw?

Acceptance is the floor: a real, reachable decision maker at a commercial site we can place, with consent evidence attached. Qualified means the project is on the lead as well, which here means the supply position, the number of bays now and later, the use case, and the ownership or landlord consent position. The tier is set when we verify the lead, not by what the buyer does with it afterwards.

### What if the enquirer does not know their supply capacity or whether a DNO application has gone in?

Ask anyway, and record what they say. Most site contacts do not know their kVA off the top of their head, and a recorded “not known” is useful in itself: it tells the contractor that a survey comes before a quote. What fails is a form that never asked, because then nobody can tell whether the site has spare capacity or needs reinforcement. A lead carrying honest gaps is normally accepted at the raw tier. A lead carrying invented figures fails outright.

### What happens if you reject a lead, and can I sell it elsewhere?

You get a reason code from a fixed, published list rather than an opinion, so you can see what failed and fix it at the source, and you can appeal any rejection. Nothing outside that list can be used to reject a lead. A rejected lead stays yours and we make no claim on it. Once we accept one we take it outright and place it, so an accepted charge point enquiry should not be live with another network at the same time. The list, the decision window and the payment position are set out on the lead standards page, and the affiliate agreement is the wording that governs them.

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Source: https://aceleads.co.uk/affiliates/sell-ev-charging-leads
Last reviewed: 2026-08-13
Contact: info@aceleads.co.uk
AceLeads is a UK-registered business.
